Building Lasting Goodwill Through Effective Customer Service Management
Customers decide who they trust and who they do business with. This programme builds the credibility, listening and consistency that make customers choose you again.
- Duration
- 1 day
- Format
- In-plant, virtual or hybrid
- Designed for
- Customer-facing teams and service managers
What your team leaves with
- Build trust through consistency and reliability in every interaction
- Apply the seven SERVICE principles to real customer situations
- Turn complaints and problems into loyalty opportunities
- Move the team from transactions to relationships
What we cover
- 1
The Small Chops Effect
How small, deliberate gestures compound into an outsized reputation for service.
- 2
Learning From the Best
What Amazon, Apple, Zappos, Chick-fil-A and Ritz-Carlton actually do: convenience and speed, ecosystems that delight, empowered colleagues, courtesy and consistency, and legendary hospitality.
- 3
Know Your Customer
Building a working customer profile: demographics, psychographic traits, behavioural data, goals and challenges.
- 4
Service That Promotes Lasting Goodwill
Build trust, show empathy, exceed expectations, create connections and solve problems, transforming transactions into relationships that last.
- 5
The Seven SERVICE Principles
Swift, Empathetic, Respectful, Visionary, Innovative, Customized, Ease. Applied touchpoint by touchpoint.